Target markets - descriptions

Nothing is targeted at everyone. Remember this, it is important. Some products or services are too expensive for some people. Some products and services are liked by some people, hated by others.

You need to take this into account when designing a product or advertising or other promotional materials. You need to have a good grasp of different social categories, demographics and target markets BEFORE beginning your design. There is no use trying to retrofit a design to match a target audience. Here is a site that will provide you with a good starting point for understanding different target audiences.

D & DA Awards: Prizewinners 2009

http://awards.dandad.org/2009/categories/artd/art-direction#section1

Social media tool

A great video chat tool: http://tinychat.com/0c0b5
Try it out - Start broadcasting. Chat room created on above link - join and start discussion. We could use this as a possible tool for critique sessions etc...what do you think?

Advertising Standards

Most of what a professional Graphic Designer does is related to promotional, marketing and advertising work, in which case it is good to know what is allowed in advertising, and what is not. The Advertising Standards Authority regulates this, and you should be aware of the legal issues surrounding advertising. Check out their website which contains some really easy to understand information.

Exhibition Ideas

I'd love to see more interactivity at the 2010 exhibition - things to pick up and use, interact with, try out. Does anyone have any ideas for things like this?

Here are my ideas:

1. Augmented Reality - see examples
2. Kaleidocycles
3. Books
4. T-shirts
5. Masks
6. Jigsaw puzzles
7. Video games
8. Touchscreens (anyone know if we can hire these?)
   

Creating a Bi-Fold Brochure for Mobile Solutions

Using a tutorial from Tutorialized.com

Looking at Design

File from Network Drive will go here

Our Exhibition in 2010

ATTENTION ALL DESIGNERS

Yes, it's that time of year again -
Media Space needs a really eye catching, funky, exciting POSTER DESIGN to advertise the end of year exhibition - Your exhibition for your work!
Last year's exhibition of student work was held in the Kingsgate Centre and was a great success. Posters are printed in a range of sizes and displayed around Dunfermline as well as appearing in local newspapers - a great opportunity to have a piece of your own work printed professionally and out there on view for all to see. The design must represent all the creative areas.... see me for futher information.

Interested in designing the poster? Add your names here...

Build a better portfolio

Share your useful portfolio building links here!

31 tips for a better portfolio

30 tips for a better portfolio

Art & Design history timeline

HNC Visual Communication and HND Photography have been collaborating in making an Art History timeline from 1800 to present day featuring artwork, designs and photographs.

Check out our Art & Design history timeline.

General blogging

Anything to say?....

NC Graphics Blog Spot

START BLOGGING!

• Start discussions about the projects
• Exchange ideas
• Offer advice
• Suggest links to cool online tutorials etc
  
• and loads more....
  

New template for blog

Can someone design a cool new template for this blog?
Open to all HNs : If there are several designs we shall rotate them over a period of time.

HND Blog spot

Discuss all briefs, assignments etc, and exchange ideas and advice with all groups
Some Deadlines will be posted on this blog!

HNC Blog Spot

What are your thoughts about the design briefs. Exchange ideas for assignments, offer advice etc -
START BLOGGING !